Waldo Pancake

A new home for Jim Smith, illustrator and copywriter.

Home page Slideshow of Waldo Pancake merchandise

Jim Smith (aka Waldo Pancake) is a designer, illustrator and copywriter whose work can be found on the side of juice bottles, sweet packets and inside every Puccino’s coffee shop.

With an existing site that was Flash-based, Jim’s work could no longer be viewed on mobile devices. I was asked to redevelop the website using standards-based web technologies, retaining the slideshows of his work. In addition to visualising designs in HTML, I created a file based content management system in PHP, and used jQuery to provide simple cross-browser compatible image slideshows.