Not a week passes without there being a controversy involving Google. If they’re not pilfering a Kenyan business directory, then they’re jumping into bed with opponents of net neutrality or subverting default cookie settings. Even if you ignore these concerns, it’s hard to deny that their search engine is starting to suffer too. Fortunately, there’s an alternative.
I refuse to give in to a cynical view of Google’s “Don’t be evil” motto; that ethos was very real, a sincere and important guiding principle. And if a big company like Google can’t avoid being evil, then what world-changing enterprise can? But I think Google as an organization has moved on; they’re focussed now on market position, not making the world better. Which makes me sad.
Google is too powerful, too arrogant, too entrenched to be worth our love. Let them defend themselves, I’d rather devote my emotional energy to the upstarts and startups. They deserve our passion.
I still have a Google account, although the only services I rely on are search and Reader. DuckDuckGo is looking like a promising replacement for search, but nearly every decent RSS reader still syncs with Google Reader (even if through unofficial and undocumented APIs). As soon as that changes, my Google account will be deleted.
Looking for older posts? Browse the archive