Social media buttons are not a social media strategy, even though they’re often sold that way. Excellent content, serious networking and constant human engagement is the way to build your profile. Adding those sleazy buttons won’t achieve anything.
I approve of this message, which might seem ironic coming from a peddler of social media icons. Perhaps I should include this health warning in the accompanying ‘Read Me’ file.
The care and concern of one human being for another is a peculiar “commodity.” It can’t be stockpiled. It becomes degraded through trade. It isn’t delivered by machines. Its quality rests entirely on the attention paid by one person to another. Even to speak of reducing the time involved is to misunderstand its value.
These vignettes draw comparisons between software and medicine – in their dual capacities to heal and to hurt. They explore the nature of addictive technologies in relation to business, the power that software designers are presently wielding over the masses, and a new way of imagining companies: as medicine men for the species.
This is essential reading for anyone designing software. Essential.
Sure, people are being employed, money is changing hands, but come Monday morning, the hangover is that we spent a bundle to build a lot of shit that’s not going anywhere. As a result, we missed out on doing other worthwhile things. All those smart and talented heads, and all those benjamins, didn’t progress the economic base in a way we’re going to care about tomorrow. And that’s a damn shame.
Banks aren’t the most likeable organisations, but I’m developing a soft spot for Kiwibank, a New Zealand-based bank competing against larger Australian-based rivals. Their latest advertising campaign suggests they’re willing to stand up for something new “and even a bit crazy”, and in the world of banking, a responsive website is just that.
Barebones is an initial directory setup, style guide and pattern primer intended as a starting point for my own web development projects. I’ve made it available on GitHub so that others can use it in their own projects too. Anna has written more about the release here.